After the first generic enters the market, prices crash - but the real battle is just beginning. Learn how competitors enter, why authorized generics hurt first entrants, and how PBMs and patent tactics shape the future of generic drug pricing.
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Pharmacists should recommend authorized generics for patients with allergies, narrow therapeutic index drugs, or those who react poorly to regular generics. These are identical to brand-name drugs, made by the same manufacturer, and offer safety and cost benefits.
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